A newly released report states that mobile data services revenues are up 5% for the quarter(QYQ) and 30% growth is predicted for 2010. 

While this is certainly good news for the wireless industry, it’s also reinforces the opportunity for businesses or organizations to integrate mobile communications into their strategy. With more subscribers wishing to receive content on their mobile phones, now is the time to consider how to best use mobile marketing to achieve your objectives. 

Some highlights of the study include:

Mobile data service revenues in the U.S. grew 5 percent quarter-over-quarter in Q3 to $11.3 billion, a 27 percent year-over-year increase, and exceeding $10B for the third straight quarter.

The outlook for the Q4 2009 and 2010 remains bright and overall data revenues are expected to now increase by over 30% as compared to 2008 with a record-setting Q4.

As of the end of Q3, 67 percent of U.S. subscribers were using some form of data services–consumers now average about 568 messages per month, equating to a message per hour per subscriber.

In terms of the overall economy, the recession is technically over with a 3.5% increase in GDP for Q3 2009 as compared to the 1% decline in Q2 and 6.4% decline in Q1. 

Read the full report issued by advisory firm Chetan Sharma Consulting on Fierce Mobile Content.

This entry was posted on Thursday, November 12th, 2009 at 12:02 pm and is filed under General. You can leave a response, or trackback from your own site.